The intelligent foundation for marketing, sales, and customer service
HubSpot Smart CRM connects your customer data, teams, and tools into one unified system. With built-in AI, you get the insights you need to make the right decision - every time.
Scattered data. Endless spreadsheets. Teams that can't get on the same page.
Your customer data lives everywhere except where you need it.
Contacts in Excel. Notes in your sales reps' heads. Marketing campaigns running in a completely separate tool. And nobody knows exactly where that lead is in the buying process.
Your team wastes hours on work that shouldn't exist.
Searching for information. Copying data between systems. Building reports that are outdated before anyone opens them. This isn't productive work - it's busywork that kills momentum.
Opportunities slip through the cracks.
Without a unified view of your customers, you're missing deals you should be winning. It's not that your product isn't good enough. It's that you don't have a system that helps you find, win, and keep customers.
You don't need more tools. You need one that connects everything.
HubSpot Smart CRM: The intelligent core of your business
HubSpot CRM isn't just a contact database. It's an AI-powered platform that unifies structured data, conversations, and external signals - giving your team complete context for every decision.
Other CRMs store data. HubSpot understands it.
What makes it "smart"?
Automatic Data Enrichment
AI fills in the gaps using a database of 200+ million profiles. Your team sells instead of doing data entry.
Breeze Data Agent
Ask any question about your customers. AI searches your CRM, emails, calls, and documents to find the answer. No more digging through records.
Intelligent Recommendations
The system surfaces what matters - which deals need attention, which contacts are ready to buy, where opportunities are hiding. You focus on action, not analysis.
One Customer View
Marketing, sales, and service see the same data in real-time. No more "let me check with the other team." Everyone has the full picture.
What HubSpot CRM does (and why it matters)
Complete visibility into every customer
Contacts, companies, deals, tickets - all connected in one place. Every team member sees the full history of communication, activities, and relationships. No more hunting through emails or asking "who talked to them last?"
- Unlimited contacts and companies
- Automatic association between records
- Complete activity timeline for every record
- Custom properties for your specific business needs
Your sales pipeline, under control
Visualize your sales process in a pipeline that matches how you actually sell. Drag and drop deals between stages, track value at each step, and spot where opportunities get stuck - before they go cold.
- Visual, drag-and-drop pipeline management
- Multiple pipelines for different products, regions, or teams
- Revenue forecasting based on pipeline data
- Automated tasks and follow-up reminders
AI that fills in the blanks
Stop asking your team to manually research every lead. HubSpot automatically enriches company and contact records with firmographic data - industry, revenue, employee count, tech stack, and more.
- Automatic enrichment when new contacts are added
- Access to 200+ million company and buyer profiles
- Continuous data updates (Continuous Enrichment)
- Intent signals showing who's actively researching solutions like yours
Reports that tell the truth
Build dashboards that show the real state of your business. From basic overviews to custom reports combining data across marketing, sales, and service - without waiting for someone to pull the numbers.
- Pre-built reports for common use cases
- Drag-and-drop custom report builder
- Reports on custom objects and complex data
- Multi-touch revenue attribution
Automation that saves real time
From simple notifications to complex multi-branch workflows - automate lead assignment, follow-up emails, internal alerts, and data sync between systems. Your team focuses on work that needs a human.
- Visual workflow builder (no-code)
- Triggers based on behavior, data changes, or time
- Integrations with third-party tools in workflows
- Workflows for marketing, sales, and service processes
Connected to your existing tools
HubSpot Marketplace offers 2,000+ integrations - from Slack to accounting software, LinkedIn to email clients. Data flows automatically, without manual import/export.
- 2,000+ apps in HubSpot Marketplace
- Two-way data sync with popular tools
- APIs for custom integrations
- Native Salesforce integration for hybrid environments
Complete visibility into every customer
Contacts, companies, deals, tickets - all connected in one place. Every team member sees the full history of communication, activities, and relationships. No more hunting through emails or asking "who talked to them last?"
- Unlimited contacts and companies
- Automatic association between records
- Complete activity timeline for every record
- Custom properties for your specific business needs
Your sales pipeline, under control
Visualize your sales process in a pipeline that matches how you actually sell. Drag and drop deals between stages, track value at each step, and spot where opportunities get stuck - before they go cold.
- Visual, drag-and-drop pipeline management
- Multiple pipelines for different products, regions, or teams
- Revenue forecasting based on pipeline data
- Automated tasks and follow-up reminders
AI that fills in the blanks
Stop asking your team to manually research every lead. HubSpot automatically enriches company and contact records with firmographic data - industry, revenue, employee count, tech stack, and more.
- Automatic enrichment when new contacts are added
- Access to 200+ million company and buyer profiles
- Continuous data updates (Continuous Enrichment)
- Intent signals showing who's actively researching solutions like yours
Reports that tell the truth
Build dashboards that show the real state of your business. From basic overviews to custom reports combining data across marketing, sales, and service - without waiting for someone to pull the numbers.
- Pre-built reports for common use cases
- Drag-and-drop custom report builder
- Reports on custom objects and complex data
- Multi-touch revenue attribution
Automation that saves real time
From simple notifications to complex multi-branch workflows - automate lead assignment, follow-up emails, internal alerts, and data sync between systems. Your team focuses on work that needs a human.
- Visual workflow builder (no-code)
- Triggers based on behavior, data changes, or time
- Integrations with third-party tools in workflows
- Workflows for marketing, sales, and service processes
Connected to your existing tools
HubSpot Marketplace offers 2,000+ integrations - from Slack to accounting software, LinkedIn to email clients. Data flows automatically, without manual import/export.
- 2,000+ apps in HubSpot Marketplace
- Two-way data sync with popular tools
- APIs for custom integrations
- Native Salesforce integration for hybrid environments
CRM is the foundation. But the best part comes next.
HubSpot Smart CRM is the core of a complete platform that includes tools for marketing, sales, customer service, content, and commerce. Start with CRM and add modules as you grow - all sharing the same data, the same interface, the same logic.
Marketing Hub
Campaign automation, email marketing, landing pages, forms, SEO tools, and analytics - all connected to CRM. Know exactly which marketing touches influenced every deal.
Sales Hub
Sequences, email templates, meeting scheduler, calling from HubSpot, pipeline management, and sales analytics. Everything your sales team needs to sell efficiently.
Service Hub
Help desk, ticketing, knowledge base, customer portal, and satisfaction surveys. Turn customer service from a cost center into a growth driver.
Transparent pricing that grows with you
The Structure
HubSpot uses a tiered pricing model. Each Hub has multiple levels:
- Free Tools: Limited features, free forever
- Starter: Core features for small teams
- Professional: Full automation and advanced features
- Enterprise: Advanced permissions, customization, and scale
The right tier depends on your company size, complexity, and what features you need.
Free Tools
What you get:
- Basic CRM and limited features of each Hub
Best for:
Very small teams testing HubSpot, or companies with minimal needs
Investment / Limitations:
Limited contacts, limited features, no automation, HubSpot branding on forms and emails
Key Insight: HubSpot's free CRM is genuinely useful - not just a trial. Many companies use it for years before upgrading.
Starter
What you get:
- Core features, removes HubSpot branding, basic automation
Best for:
Small businesses getting started with structured marketing and sales
Investment / Limitations:
Starting at $20/month per seat for most Hubs
Key Insight: Starter is a significant upgrade from Free, but lacks the automation and advanced features that growing companies usually need.
Professional
What you get:
- Full automation, advanced features, custom reporting, integrations
Best for:
Growing companies ready to scale their operations
Investment / Limitations:
Marketing Hub Professional starts at $890/month, Sales Hub Professional at $100/month per seat
Key Insight: Professional is where most B2B companies see real ROI. This tier unlocks workflows, sequences, custom reports, and the features that actually transform how you work.
Enterprise
What you get:
- Advanced permissions, custom objects, hierarchical teams, advanced analytics, sandboxes
Best for:
Larger organizations with complex needs
Investment / Limitations:
Marketing Hub Enterprise starts at $3,600/month, Sales Hub Enterprise at $150/month per seat
Key Insight: Enterprise isn't just "more of Professional" - it unlocks features that only make sense for larger, more complex organizations.
Key Pricing Concepts
Seat-Based Pricing
Sales Hub, Service Hub, and Commerce Hub charge per seat at Professional and Enterprise tiers. Each person who needs full functionality needs their own paid seat.
However, you can have unlimited free "View-Only Seats" for people who just need to see data without editing.
Contact-Based Pricing (Marketing Hub)
Marketing Hub pricing scales with your database size - specifically, the number of "marketing contacts" you're actively emailing or targeting with ads. Non-marketing contacts are free.
This means you can store your entire customer database without paying extra, as long as you're not marketing to all of them.
Bundles
HubSpot offers bundles that combine multiple Hubs at a discount. The "Customer Platform" bundle includes all Hubs together.
Onboarding Requirements
Some tiers require paid onboarding from HubSpot or a certified partner like Buldok. This isn't optional - it's built into the purchase.
The Real Cost Consideration
License cost is only part of the investment. Implementation, training, and ongoing optimization matter just as much for success.
Companies that buy HubSpot and "figure it out themselves" often end up with underutilized portals and poor ROI. Companies that invest in proper setup - whether through HubSpot's onboarding or a certified partner - typically see results much faster.
HubSpot is a powerful tool. We make sure it works for you.
You can implement HubSpot yourself. But if you want CRM to actually change how you work with customers - you need a partner who understands your business, not just the software.
HubSpot Platinum Partner
We're among the most experienced HubSpot partners in Central Europe. We've delivered dozens of CRM projects - from small teams to international enterprises.
Local Expertise, Global Standards
We understand how businesses work in Central Europe. We speak your language and bring best practices from working across the region.
From Strategy to Execution
We don't just configure tools. We help define processes, train teams, and continuously optimize. Implementation is just the beginning - ongoing improvement is where results come from.
We know a CRM project is an investment of time and money. That's why we work methodically - with clear milestones, measurable outcomes, and no surprises.
What companies we've worked with say
Exceptional experience
Working with Buldok Marketing s.r.o. has been an exceptional experience! From start to finish, the cooperation was smooth and perfectly on plan. Their expertise and professionalism made the entire process seamless. The HubSpot implementation, which could have been complex, was made incredibly easy thanks to their clear guidance and structured approach. Their onboarding process was top-notch, providing us with all the tools and knowledge we needed to not only adopt HubSpot but to quickly start leveraging its full range of features. Thanks to their support, we were able to accelerate our processes and see immediate value from HubSpot's capabilities. We highly recommend Buldok Marketing s.r.o. to anyone looking for a reliable and effective partner for marketing and CRM implementation projects.
BULDOK is a top notch!
I have been in the marketing / marcom for almost 20 years and I am known for my dislike of "marketing" agencies. I do not believe that any, even 5 star team of external marketing professionals, can replace inhouse knowledge, skills and connection with a product/market. Buldok and Lukas proved me wrong this time. 1. Buldok has an excellent response to client enquiries. Attentive, switched on, ready to help. They listen. 2. Lukas is not affraid to explore and propose new directions. I spent hours talking to him about HubSpot and its functionalities, he expanded on our (sometimes) simple ideas and created more advanced UI/UX designs or DMA workflows. 3. They have a superb knowledge of HubSpot. Period. We have encountered many (maybe too many) HubSpot consultants but Buldok nailed it for us. There is only one thing which has challenged us - you have to be smart and think before you talk to these guys. Because they are smart and if you give them a complete and smart brief - they can perform to the best of their capabilities. 4. Lukas has an excellent and a very rare combination of a strategic broad thinking and practical skillset. And he uses this combination a lot. It was pleasure to work with him, follow his thought process and watch him to manage his team in delivery of tasks/projects for us. Buldok and Lukas overcame my critical mindset towards external marketing agency work. And that is a high wall to climb. They did it, they proved they worth to us 100%. The best agency experience ever!!
Thanks Buldok Marketing for new CRM !
I am thrilled to recommend Buldok Marketing for their outstanding involvement in the implementation of our new CRM, HubSpot. Their expertise, dedication, and collaborative approach were instrumental in ensuring a smooth transition to this powerful platform. From the outset, Buldok Marketing demonstrated a deep understanding of our business needs and the capabilities of HubSpot. They worked closely with our team to customize the CRM to suit our specific requirements, ensuring that the platform was set up to maximize efficiency and effectiveness. The team's professionalism and proactive communication were particularly impressive. They kept us informed at every stage of the project, addressing any concerns promptly and providing clear guidance on best practices. Their training sessions were comprehensive, ensuring our team was well-equipped to make the most of the new system from day one. Buldok Marketing went above and beyond in their commitment to our success. They not only delivered on time and within budget but also provided valuable insights that have helped us optimize our processes and improve our customer relationship management. Thanks to Buldok Marketing's efforts, we are now fully leveraging HubSpot's capabilities, and the impact on our business has been significant. We have seen improvements in team productivity, data management, and overall customer engagement. I highly recommend Buldok Marketing to any company looking for a reliable, knowledgeable partner for CRM implementation or marketing needs. Their exceptional service and results-driven approach make them a standout in their field.
Frequently Asked Questions About HubSpot
Partially. HubSpot's Smart CRM and basic features of each Hub are free forever. However, the free version has significant limitations - no automation, limited contacts, HubSpot branding on your content. Most growing businesses need paid features to see real value.
HubSpot is designed to be usable without a dedicated admin team. It unifies marketing, sales, and service on one platform with native integrations. Compared to Salesforce, it's typically faster to deploy, easier to manage, and has lower total cost of ownership - especially for mid-market companies.
It depends on scope. Basic setup for a small team takes 2-4 weeks. More complex projects with data migration and automation setup take 2-3 months. We always work with a clear plan and defined milestones.
No. HubSpot is modular. You can start with just CRM and add Marketing Hub, Sales Hub, or other modules over time. Most of our clients start with one or two products and expand as needed.
Migration depends on your existing system. HubSpot has native integrations with many CRMs (Salesforce, Pipedrive, Zoho, and others). For other systems, we create a migration plan, clean your data, and import it in a structured way. You won't lose data.
We offer ongoing support through retainer agreements - continuous optimization, training for new team members, technical support, and strategic consulting. We're not just an implementer, but a long-term partner.
HubSpot is used across industries - from SaaS and manufacturing to professional services and non-profits. Its flexibility with custom objects, properties, and automation means it can adapt to most business models. If you have a specific concern, let's discuss it.
Easier than most alternatives. HubSpot is designed for usability, and HubSpot Academy offers extensive free training. That said, "easy to learn" doesn't mean "no training required." Teams need proper onboarding to use HubSpot effectively.
Ready to make your customer data work for you?
The best CRM is the one your team actually uses. Let's talk about how HubSpot can work for your business - no pressure, no obligation.