Take the GTM Score
Our Domain · Data

Numbers that leadership, sales and finance all trust.

Your dashboards show numbers, but leadership, sales and finance each read them differently. We unify your data into one source of truth where marketing, sales and customer care see the same story. Forecasting and decisions stop running on feelings.

Take the Buldok GTM Score 28 questions ~7 min
HubSpot Diamond Partner From guesses to numbers that prove your impact 60+ implementations
For teams across the customer journey

For companies where one question gets three different numbers.

Your data lives fragmented across tools today: some of it in the CRM, some in reporting, some in individual teams’ spreadsheets. Everyone reads it their own way, so the same question gets three different answers depending on who you ask.

You’re looking for a partner who will unify your data into one source of truth across the whole customer journey, so the numbers finally add up and decisions can be built on them.

Designed for these roles
CFO / RevOps Lead
Owns reporting and forecasting, but defends CRM numbers in front of leadership that they don’t always trust themselves. Needs one source of data they can lean on without manual fixes.
Head of Marketing
Invests in campaigns but can’t trace which ones actually brought revenue. Needs attribution that closes the gap between a lead’s first activity and the closed deal.
Head of Sales
Sees that the pipeline in the CRM doesn’t match reality because the data is incomplete. Needs numbers the team and leadership trust, and a forecast that can be steered by them.
Head of Customer Success
Learns a customer is leaving only when it’s too late, because nobody watches the signals in the data. Needs data that shows churn risk and growth potential in time.
Or if you’re facing these situations
Reports contradict each other
Every tool reports a different number and nobody knows which one is right, so decisions run on gut feel.
Finance and sales can’t agree on the numbers in leadership meetings
Marketing, sales and finance report from different tools, so half the meeting is spent arguing over whose number counts.
Reporting eats two analyst days every week
Instead of analysis, the team manually pulls and stitches data from different tools into one spreadsheet whose accuracy nobody verifies anyway.
A customer leaves without anyone reading it in the data first
The churn signals were in the data; nobody was watching them, and the postmortem always finds them after the fact.
FROM PAIN TO PLAN

From numbers nobody trusts to numbers that predict the future

Sound familiar?

WHAT IT LOOKS LIKE TODAY

You don’t know which channels bring future customers

Budget gets allocated by feel, not by data. Which campaign actually brings quality demand, you learn only in hindsight - if at all.

Build awareness

Neither lead quality nor lead source is measured

Leads come in, but nobody measures where from or of what quality. Marketing and sales argue over what a qualified lead even is.

Uncover demand

The forecast comes from gut feel, not from data

Probabilities across pipeline stages don’t match how you actually win deals. The CFO doesn’t trust the quarterly forecast, and has good reason not to.

Land deals

After the first purchase, nobody tracks how the customer is looked after

Whether the customer started drawing on what they bought, nobody follows beyond the first paid invoice. Customer satisfaction isn’t measured either.

Deliver value

Every lost customer comes as a surprise

The health signals are in the data, but nobody watches them. You learn a customer is leaving from the cancelled contract.

Optimize adoption

Nobody knows which segments are growing

Upsell and expansion decisions are made by eye. Which segments grow and which are leaving, nobody tracks strategically in the data.

Keep growing
WHAT A STRONG DATA CAPABILITY LOOKS LIKE

You see where quality demand comes from

Budget goes where it measurably returns. You know which channels and campaigns bring your future customers.

Scoring and lead sources are measurable

Marketing and sales agree on what a qualified lead is, because they see it in the data, not in impressions.

The forecast stands on calibrated data

Stage probabilities match historical outcomes. The CFO pulls the forecast straight from the system for leadership, no manual adjustments needed.

You see the path to first value in numbers

You measure how quickly customers start drawing on what they bought, and can step in before they lose interest in buying more.

Data flags at-risk customers in time

A predictive health score warns of churn risk in advance, so the team can act while it still matters.

You track NRR by segment and know where to invest

Expansion attribution is clear. Growth comes from existing customers too, because you know what drives it.

Services

How we help you build a data foundation the whole company trusts.

THINK

A diagnostic of your revenue system

An independent assessment of your data architecture, reporting and system maturity. It uncovers where the gaps in your numbers are and lays out a concrete roadmap.

Assessment
THINK

Data strategy and governance

Definitions, ownership, data lifecycle and cross-team rules that prevent another round of contradictory reports. You decide what your data is for.

Project
THINK

Pipeline attribution and reporting

Design and build of an attribution model and reporting architecture that closes the gap from marketing activity to revenue. You trace what actually drives growth.

Project
BUILD

Migration and data quality without losing history

Data migration and a quality framework: deduplication, mapping, validation rules and the ongoing discipline that keeps data clean. Dashboards stop disagreeing.

Project
GOVERN

An audit of your data and reporting

We assess what you measure, what can be trusted and where the gaps in your numbers are - before you build another reporting layer.

Assessment
GOVERN

A senior fractional RevOps leader

A fractional RevOps leader who owns your data architecture, reporting decisions and weekly data discipline across marketing, sales and customer care.

Retainer
RUN

Ongoing HubSpot management

A retainer that keeps your data clean and your reporting working: data hygiene, report maintenance, small tweaks. So the numbers stay reliable every week.

Retainer
Proof

Real client case studies are coming as engagements close.

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PHOTO PLACEHOLDER

Active clients in reporting / data operations · CEE B2B mid-market
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Working together

Four levels of working together. Start anywhere, continue only if it makes sense.

You don’t have to tackle data discipline all at once, or do all of it with us. You can start with the data architecture design, build concrete reporting from it, and only once the numbers start making sense to you, bring us in for the ongoing maintenance and expansion of your data infrastructure. Each level stands on its own.
  1. 01

    Strategy

    We design your data and attribution architecture: what to measure and where, how to connect it, and what to trust. So you decide by data, not by feel.

  2. 02

    Implementation

    We clean and migrate your data and build reporting and attribution on top of it in HubSpot. So dashboards tell one clear story, not three contradictory numbers.

  3. 03

    Operations

    We take over ongoing data hygiene and reporting maintenance alongside your team. The numbers stay clean and current without you having to police them daily.

  4. 04

    Expansion

    We break the status quo. We connect data to the rest of your revenue system and manage it as one RevOps discipline. You know what to trust, where to invest, and what really drives your growth.

NEXT STEP

Is data quality holding back your growth?

Not sure whether it’s data, processes, technology or enablement slowing you down the most? The Buldok GTM Score gives you the answers.

28 questions · ~7 min